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Published 5 months ago
For the last ten years selling vehicles online has been about posting inventory and putting a low price on that inventory to get the attention of the prospective online auto shopper. With vehicle wholesale pricing everywhere on the internet all the... more
For the last ten years selling vehicles online has been about posting inventory and putting a low price on that inventory to get the attention of the prospective online auto shopper. With vehicle wholesale pricing everywhere on the internet all the focus is on Price. It s time to change the conversation and talk about value, the purchase experience, and building relationships. Our event is about using both traditional and cutting edge technology to bring the conversation full circle and get back to working with customers to provide the best value possible. And that doesn t mean just dropping your drawers and giving the lowest price. Our sessions will address many of the topics no one talks about in the industry. We all know the definition of insanity. That is doing the same thing over and over and expecting a different result. Most dealers are getting tired of that strategy and for the dealers who want to break that mold,we will offer real solutions to change less
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