Teen Dating Violence Prevention - Textual Harassment :30

Published 9 months ago

Digital communication is an integral part of teens’ lives and this fairly unchartered digital space has created new challenges for teens as they start to experience intimate relationships. Unfortunately, dating abuse in the digital world is... more

Digital communication is an integral part of teens’ lives and this fairly unchartered digital space has created new challenges for teens as they start to experience intimate relationships. Unfortunately, dating abuse in the digital world is increasingly becoming a serious problem unique to the “millennial” generation of teens. Cellphones and the internet have become prime environment for controlling behavior, such as sending unwanted text messages or pressuring for nude pictures, that can be abusive or lead to relationship violence. The new PSAs are designed to help teens recognize digital dating abuse and provide them with the tools to initiate a conversation about this issue. The PSAs direct teens to visit www.ThatsNotCool.com were they are encouraged to draw their own lines around what is, or is not, acceptable relationship behavior and seek help from their peers. less

Tags: teen dating violence prevention ad council adcouncil psa public service advertisement teens texting text messages messaging harassment abuse digital