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《貿訊》：特許經營搶佔內地銷售市場

 
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From

HKTDC

Published 28 months ago

觀迎收看貿發局網上廣播站節目《貿訊》。專訪擁有知名品牌、有效的營運模式及專利技術，是特許經營的優勢。不少港商透過特許經營，打進內地龐大的銷售市場。今年5月，內地推出《商業特許經營管理條例》，規管特許經營活動。進軍內地的商人，可以怎樣發揮特許經營「四兩撥千斤」的特性，搶佔商機呢？

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